Paid links: Valuation techniques

To purchase links or not?

You really need to know the type of link popularity that is going to be passed to determine a monetary figure to associate with the link. This way you know what kind of deal you’re getting if you are buying links. There’s a few ways to associate a value with the link. One of the easiest ways is to use this page strength tool, or use the Text Link Ads Link calculator, to determine some type of value associated with what to spend on the link.